Orange Intelligence is building the real-time competitive intelligence engine for the future of global commerce. In a world where e-commerce decisions are made by the hour, we equip brands with tools to adapt instantly — from price shifts to SEO dominance and customer sentiment.
🌍 Market Opportunity
Global e-commerce sales projected to reach $7.4 trillion by 2025 (Statista).
90% of D2C brands suffer from late reaction to market changes — a $100B blindspot.
Over 60% of brands lose top search rankings at least once a month due to competitor shifts.
📊 Why Orange Now?
RAG + LLM powered analysis: Insight generation, not just dashboards.
API + Slack integrations: Fits into brand teams’ actual workflow.
Plug-and-play intelligence for pricing teams, growth teams, and founders.
📉 Cost of No Intelligence
₹9.8 Cr lost by a D2C brand in 45 days due to a competitor’s SEO blitz during a holiday sale.
28% drop in reviews due to third-party sellers; unnoticed for 3 weeks = reputation hit.
₹15–25L/week lost in Amazon revenue when losing top-of-page ranking (internal benchmark).
🛠️ Built by Operators
We are ex-operators who felt this pain firsthand while scaling e-commerce startups. Orange was born not as a tool, but as an answer to a broken process. Merchants shouldn’t need 4 dashboards, 3 analysts, and daily standups to know what competitors are doing.
💡 What Makes Orange a Venture-Scale Bet?
Massive market tailwinds: Every online brand now needs competitive visibility.
Horizontal expansion: SaaS, API, Chrome Extension, and mobile in roadmap.
AI-native infra: Our RAG system can be extended across verticals — from fashion to fintech.
Brand loyalty + switching costs: Once embedded, Orange becomes mission-critical.
📥 White Paper
Want deeper insights into the Orange strategy? Download our comprehensive white paper for a full breakdown.
Orange Intelligence isn’t just solving a pain point — we’re building a moat around the fastest-growing need in e-commerce: real-time clarity. VCs who want exposure to the future of brand decision-making should be early.